At Krank Golf, we recognize that golfers have unique swing speeds, which is why we're the only manufacturer to offer the same driver model in three distinct face thicknesses. This approach is rooted in the principle of the trampoline effect, which optimizes the driver's performance by matching the face thickness to the golfer's swing speed.

The Science Behind It:

Every golfer, regardless of their swing speed, deserves a driver that maximizes their distance off the tee. Traditional manufacturers typically offer a one-size-fits-all face thickness, but we believe in a more tailored approach. By aligning the driver's face thickness with your swing speed, we ensure that every golfer can enjoy the maximum spring effect for their shots, leading to significant distance gains, especially for those with medium to slower swing speeds.

Our Commitment:

Krank Golf is dedicated to enhancing the playing experience for all golfers—men, women, and children, regardless of age or swing speed. Our unique offering of three different face thicknesses means that every golfer can find their perfect match for optimal distance and performance.

Introducing the New Formula FIRE Drivers:

• Formula FIRE PRO TOUR: Designed for those with an average driving distance above 250 yards, or those competing in professional or elite amateur USGA competitions. This driver is Pro Golf Conforming.
• Formula FIRE X TOUR: Tailored for golfers with an average driving distance between 200 and 250 yards, featuring a high COR face.
• Formula FIRE XX TOUR: Optimized for golfers with an average driving distance under 199 yards, offering a super high COR face.

Krank Golf stands by the philosophy that the right equipment can significantly enhance performance and enjoyment on the course, ensuring every golfer has access to the best technology tailored to their needs.

The Formula FIRE TOUR series represents a major leap forward in driver innovation — built on the original Formula FIRE technology used by Bryson DeChambeau to win the 2024 U.S. Open. Here's how we’ve pushed performance even further beyond the original FIRE series:

• 5% Smaller Head Size: Increases stability at impact for more consistent distance, accuracy, and control.
• Increased Bulge and Roll (8.5 x 8.5): Significantly reduces ball curve and sidespin across all swing speeds, producing straighter, longer drives. This technology has fueled 36 World Long Drive Championships and Bryson Dechambeau's historic win. Combined with innovations like Cupped Face Forging, Extreme Body Rigidity, and Super Hardened Beta Titanium, it’s a game-changer for spin reduction and performance.
• Reduced Face Thickness: We’ve engineered the thinnest-faced drivers in the world — maximizing energy transfer and ball speed.
• Reduced Weight (4–5 grams): Even a slight reduction in weight translates into noticeable improvements in swing control, ball speed, and responsiveness.
• Increased Outer Depth of Forged Cupped Face: Our 100% Beta Titanium Cupped Face now features greater outer depth, increasing rigidity and enhancing energy return — for explosive ball speed and maximum distance.

The Result:
The Formula FIRE TOUR Drivers are the highest-performing drivers Krank Golf has ever created — built for golfers who demand total control, maximum distance, and pinpoint accuracy.

Ready to take your game further?
Choose the FIRE TOUR Driver that fits your swing speed — and feel the Krank difference.

CT, or Characteristic Time, is a critical measurement used by the USGA to gauge the spring effect, often referred to as the Trampoline Effect, of a driver's face. This measurement is obtained using a CT Machine, which drops a pendulum ball onto the driver's face and records how long the ball remains in contact with it. The maximum allowable contact time is set at 257 microseconds, as per USGA standards. Drivers recording a contact time exceeding this threshold are not included on the USGA Driver Conforming List.

Why CT Matters:

The CT value is paramount because it directly correlates with the driver's ability to transfer energy back to the golf ball, enhancing both speed and distance. A higher CT number signifies a greater spring effect, which can significantly improve a player's driving performance by allowing the ball to travel further. However, it's essential to balance this performance enhancement with the rules of golf, ensuring all equipment is Pro Golf Conforming.

CT Numbers for FIRE Drivers:

• Formula FIRE PRO TOUR: With an approximate CT of 250, this driver is at the pinnacle of what's allowed, ensuring it conforms to USGA regulations while maximizing performance.
• Formula FIRE X TOUR: Boasts a CT of approximately 340, offering a high COR/CT for golfers seeking an edge in distance and speed, beyond the conventional limits.
• Formula FIRE XX TOUR: Features an unprecedented CT of approximately 400, categorized under Super High COR/CT, designed for maximum spring effect and ultimate distance.

Understanding CT and its implications allows golfers to make informed choices about their equipment, balancing the desire for enhanced performance with the need for regulatory conformity. With the FIRE series, Krank Golf offers options for all types of players, from those adhering strictly to USGA standards to those seeking the utmost in distance and speed enhancements.

The Formula FIRE TOUR Driver isn't just another club in your bag; it's a game-changer designed to significantly enhance your driving distance. By optimizing ball speed and minimizing ball spin, golfers can expect to see an average increase of 20 to 40 yards on their drives. The actual gain varies based on several factors, including the roll characteristics of the course you're playing on.

The Science Behind Longer Drives:

At Krank Golf, we've harnessed the science of the trampoline effect—where the driver face flexes at impact and launches the ball with increased velocity. By fine-tuning this effect across all swing speeds, particularly benefiting those with medium to slower swings, we ensure every golfer experiences the thrill of longer drives.

Fairness in Performance:

Our goal is to democratize distance, providing every golfer with the same opportunity to maximize their driving potential, regardless of swing speed. With the Formula FIRE TOUR Driver, we've engineered a solution that brings fairness to the forefront, enabling golfers at all levels to enjoy the benefits of advanced driver face technology.

In summary, the added yards from using the Formula FIRE TOUR Driver come from a blend of meticulous engineering and a deep understanding of golf physics—not magic, but pure, applied science ensuring every golfer gets to hit further, straighter, and more consistently.

Selecting the right driver face thickness is crucial for optimizing your performance on the course. At Krank Golf, we prefer to use average driving distance as a key metric for this selection process. The reason is straightforward: we can predict with 99% accuracy the average driving distance produced by each swing speed. While swing speed is a valuable indicator, the reality is that only about 10% of golfers know their exact swing speed. However, most golfers have a good understanding of their average driving distance.

Making the Right Choice:

To simplify the process and ensure you select the Formula FIRE TOUR Driver that's best suited to your swing speed, we recommend utilizing the driver selector tool on our website. This approach not only streamlines the selection process but also guarantees that you can easily find the driver optimized for your game, enhancing your performance with every drive.

Optimize Your Driver Choice with Our Selector Tool:

Our methodology is intentionally designed to be as user-friendly as possible, allowing you to select the driver that will help you achieve longer, straighter, and more consistent drives. By relying on a metric most golfers are familiar with and can accurately measure— their average driving distance—you're guided to the perfect driver setup for your game. We encourage you to explore the driver selector tool on our site, crafted specifically to help you find the ideal driver configuration, propelling your game to new heights.

No, and here's why: the technology behind driver face design is clear and precise. Golfers whose average driving distance exceeds 250 yards should not use the FIRE X TOUR high COR Driver or the FIRE XX TOUR Super High COR Driver designed with a thinner faces. Doing so can lead to two major issues:

1. Reduced Distance: Higher swing speeds will overload the thinner driver face, hindering its ability to spring back effectively. This results in shorter drives, contrary to the desired outcome of using a driver.
2. Potential Damage: The excessive force exerted by faster swing speeds can cause the thin-faced driver to flatten and eventually break, compromising the club's integrity and longevity.

Each FIRE TOUR Driver is meticulously crafted for a specific range of swing speeds and corresponding average driving distances. By selecting a driver that aligns with your swing speed and driving distance, you ensure the club's durability and optimize its performance to achieve extreme ball speeds and maximized distance.

Absolutely. All Krank Golf Drivers, including the FORMULA FIRE TOUR series, are recognized as the straightest hitting drivers available. If you're familiar with the performance of the Formula FIRE Driver, then you'll understand the level of precision we're talking about. Thanks to our innovative Dual weight port system, lateral and angular spin on the ball is significantly reduced. This reduction in spin leads to a decrease in ball curve, enabling a straighter flight path.

Simply square the clubface to your target, and you're likely to find more fairways than ever before with the accuracy and reliability of the FORMULA FIRE TOUR Drivers.

Krank Golf has evolved from mastering the art of long drive championships to revolutionizing drivers for golfers at every level. Our foundation in the demanding world of long drives, where precision and power reign supreme, has given us unparalleled insights into driver physics. This expertise is now applied to crafting custom, handmade drivers and woods that cater to the needs of all golfers, not just long drive athletes.

With over 23 years of engineering innovation led by our founder Lance Reader, Krank Golf stands as a pioneer in the industry, transforming our deep understanding of driver technology into a range of products that offer unmatched speed, accuracy, and distance. Our commitment goes beyond just enhancing performance; we're dedicated to elevating the enjoyment of the game for everyone.

Choosing Krank Golf means tapping into a legacy of excellence and innovation, ensuring every golfer can experience the thrill of their best game, driven by the best in driver technology.

Krank Golf ships throughout the United States and to over 236 international countries. Since every club is custom-built by hand, please allow 3 to 4 weeks for shipping.

Domestic Shipping Includes:

• All 50 U.S. states (including Alaska and Hawaii)
• Washington D.C.
• U.S. Territories: Puerto Rico, Guam, American Samoa, U.S. Virgin Islands, Northern Mariana Islands, and Micronesia
• Freely Associated States: Palau and the Marshall Islands
• Armed Forces addresses: Americas, Europe, and Pacific (APO/FPO/DPO)

International Shipping:

We ship to 236 countries worldwide. Shipping rates and delivery times vary by destination and will be calculated at checkout.

Additional Shipping Details:

• Shipping Origin: All orders are shipped F.O.B. from Queen Creek, Arizona.
• Delivery Method: Standard deliveries within the U.S. are shipped via Ground, while international orders are delivered via International Economy.
• Shipping Charges: Freight charges are calculated at checkout based on your destination, package weight, and size.
• Multiple Packages: Due to size and weight restrictions, orders may arrive in more than one package.
• Holiday Delays: Please allow additional time during peak holiday periods due to carrier delays.
• Delivery Timeframe: Please allow up to 5 business days after your order ships before contacting support
• Claims for damaged goods or shortages must be made with the carrier within 10 days of the invoice date.
• Krank Golf must also receive all claims for shortages or damages within 48 hours of receiving the shipment.