Beat the Summer Heat — with FIRE!

Summer’s heating up. While everyone else is trying to beat the heat, you’re staying cool — with FIRE.

That’s right. While most golfers are trying to cool off, Bryson DeChambeau is heating things up with Krank’s Formula FIRE series — and so can you.

Choose Your Weapon:

• Formula FIRE Pro Tour – USGA legal and PGA TOUR ready
• Formula FIRE X Tour – Perfect for mid-range swing speeds wanting more distance
• Formula FIRE XX Tour – Perfect for slower swing speeds looking to maximize launch and control
• Formula FIRE LD Tour – Built for the world’s longest hitters

Each FIRE TOUR Driver face is engineered for different swing profiles, but all deliver one thing: pure, unfiltered power.

Summer Fun Just Got Longer!

Whether you're bombing drives down the fairway or just trying to outdrive your buddies, the Formula FIRE TOUR series lets you play your best in the heat of summer.

But we didn’t stop at drivers. Add to your bag with:

• Formula FIRE Fairway Woods – Explosive distance off the deck
• FIRE MINI Driver – Ignite your fairway game!
• Krank Gear – Our signature head covers, Krank wrench, adapters, grips, and classic Krank hats.
• Krank Fujikura Shafts – Premium shafts built for maximum energy transfer

5 Tips for Staying Cool on the Golf Course This Summer

1. Freeze Your Water Bottle Like a Pro — Fill it halfway, lay it on its side, and freeze it overnight. In the morning, top it off with cold water. Boom — ice-cold hydration all round long.
2. Ditch the Dark Colors — Black absorbs heat. Go light. Light colors reflect heat, keep you cool, and photograph way better for those post-round victory shots.
3. Towel Trick — Wet a small towel, toss it in a cooler or freezer, and drape it over your neck between holes. It’s the caddy’s version of air conditioning.
4. Pick Your Tee Times Like a Champ — Early bird or twilight golfer? Midday rounds can roast you. Book the 7am or 6pm slot — fewer people, better temps, and way more chill.
5. Keep It Mental — Like Bryson: Staying cool isn’t just physical. Hit a bad shot? Let it go. Golf’s more fun when you relax, swing free, and smile through the heat. FIRE does the rest.

Bryson’s Ready. Are You?

As the 2024 US Open Champion, Bryson DeChambeau knows a thing or two about choosing the right tools. His weapon of choice? Krank’s FIRE PRO TOUR Driver. You don’t need to be Bryson to swing like him. You just need the right gear.

Stay cool. Swing hard. Play with FIRE.

Explore the
NEW Formula FIRE TOUR Drivers
Built for unmatched distance and control.

Unlock Your True Distance Potential

Krank Golf is dedicated to engineering high-performance drivers and fairway woods that maximize distance and precision. Ready to take your game to the next level? Click here to use our DRIVER FITTING TOOL and design a custom-built Formula FIRE TOUR Driver perfectly matched to your swing.